Mobile Phones on ICE

ICE (In Case of Emergency) is a UK mobile phone service that allows emergency responders to quickly contact the next-of-kin of someone in distress. In the wake of the London bombings earlier this month, ICE generated considerable interest in the UK.



The ICE website takes pains to note that it is not a hoax or a virus, as was mistakenly reported recently.

As mobile phones become the most common electronic device on the planet -- and as concern grows over both man-made and natural catastrophes -- services like ICE will become ever more valuable and common. After all, many people originally bought cell phones did so with the idea of using them for emergency communication.

Source: Smart Mobs